Disclosure: All products are chosen and tested by our editors; gifting or affiliate links never influence our opinion.
It seems to be all about those glossy lips right now, but there’s something just so gorgeous about a matte lip that I’m not over! Sometimes I love to use a product that I know will last for hours, that looks gorgeous and impactful every time. Let’s talk about Amplified Beauty’s Liquid Lipsticks.
Goal Digger Liquid Lipstick
Who doesn’t love a bold red lip? This one is a cool-toned, blue-based red that’s universally flattering and stunning. A real classic.
Here’s a look at the swatches from Amplified Beauty’s matte liquid lipsticks. You’ll see how beautifully pigmented they are and how the matte finish looks on the skin.
What’s to Love
- Amplified Beauty uses food-grade, cosmetic-safe ingredients… ideal for lip products (especially since we all end up “tasting” our lipstick now and then!)
- Multitasking magic: you can also use these on your cheeks or eyelids for an effortless, cohesive look.
- The formula is lightweight and longwearing: it doesn’t feel heavy on the lips. It feels weightless and lasts for hours!
- Gorgeous range of colours!
- Packaging looks luxe and feels great in the hand.
- The applicator makes applying the lipstick easy and effortless.
- Although it’s a matte formula, it doesn’t feel drying: it feels very comfortable on the lips.
- Transfer test: it doesn’t transfer onto mugs or glasses easily and holds up very well – for many hours in fact!
Points to Consider
- Matte lipsticks are by nature, more drying on the lips than many other formulas and although these are more comfortable than some – its still something to be aware of. If you don’t like your lips to feel at all dry, this might be one to skip.
- There is some transfer with this lipstick – if you’re looking for something that will truly be transfer proof, a liquid lipstick might be more your speed.
Swatched on light and deep skin tones to show how these richly pigmented matte liquid lipsticks look on everyone.
Ethics Check
- Cruelty‑free & vegan positioning: Amplified Beauty is marketed as a cruelty‑free and vegan brand, with products formulated without animal testing and without animal‑derived ingredients according to the brand’s own statements on regional sites.
- Clean formulation claims: The brand promotes makeup that’s free from parabens and similar harsher additives, focusing on safer cosmetic ingredients.
- No formal third‑party ethical certifications shown: While Amplified Beauty highlights cruelty‑free and vegan credentials on its own channels, the product pages do not display independent third‑party certifications (e.g., PETA cruelty‑free logo, Leaping Bunny, certified vegan label) that verify these claims.
These are stunning, high-quality liquid lipsticks with a formula that really delivers. Luxurious, wearable, and effective… love
Jessica Reid
(*PR gift/sample)
May contain affiliate links
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About the Author: Jessica Reid
