Waterless Skincare is something that I’ve been hearing a lot about and one of the first brands I heard about this from, was True Skincare at Indie Beauty Expo. I was inspired by Emma’s passion to bring these quality, eco-conscious products to the market at affordable prices and I wanted to delve more into the brand and their products and into the topic of Waterless Beauty, which is something that her brand is built around for the efficacy of the products and for the environmental impact.
Emma, the founder of True skincare’s background is in beauty and this gave her an insight into the cost to produce products and how little legislation there was when it came to making claims, particularly in regards to natural and organic beauty. She has made it her mission to be clear and transparent with her products and ingredients, not make consumers have to compromise to get a good quality product at a good price point and also use sustainable packaging and methods. I love their mission to make skincare inclusive, not exclusive and accessible to everyone.
The brand is certified organic, 100% natural, waterless skincare has been carefully developed to tackle your skincare concern. However – if you’re sensitive to fragrance or essential oils, these might be ones to avoid and do patch tests before use.
Here’s my review of two of their products – the Certified Organic Clarifying Safflower & Geranium Cleansing Oil and the Certified Organic Rehydrating Rosehip & Rosemary Facial Oil.
Certified Organic Clarifying Safflower & Geranium Cleansing Oil
This cleansing oil has a beautiful scent to it and the packaging feels very luxe, particularly for the price tag! The quality you get – both in the formulation and in the packaging, is incredible for the price tag.
I don’t tend to use it to remove eye makeup, but it doesn’t irritate the eye area at all which is nice and so can be used on the eyes, if used carefully. It lifts makeup and grime easily from the skin and is easily removed with a cloth, leaving you with soft, hydrated clean skin. I also really like that the product comes out slowly, you don’t need more than a few drops so it would be hard to accidentally use pour out too much. It’s not a cleansing oil that emulsifies so you need a muslin cloth or something like that to remove the oil.
Key ingredients:
- Safflower: rich in Linoleic Acid, an omega-6, locks moisture into the skin whilst helping to unclog pores.
- Geranium and Jojoba: tones, calms and nourishes the skin.
This is wonderful for normal to oily skin.
Certified Organic Rehydrating Rosehip & Rosemary Facial Oil
This is a lovely facial oil to help nourish the skin and seal in moisture in the skin. It is quite light in texture and sinks into the skin, giving you a beautiful glow without feeling oily. I personally really love the scent – the rosemary is beautiful and clean and is quite relaxing. I like to take a moment before pressing it into my skin to just inhale the scent and breathe. You only need 2-3 drops so this gorgeous little bottle is going to last quite a while!
Key ingredients
- Organic Rosehip seed oil: rich in linoleic acid, vitamin a, antioxidants to even brighten and hydrate the skin.
- Organic sunflower seed oil: rich in vitamin e for smooth, supple skin.
- Organic frankincense oil: protects skin cells whilst reducing the appearance of fine lines and wrinkles.
This is fabulous for dehydrated skin.
About Waterless Beauty
We have written a whole post all about Waterless Beauty, so if you’re interested in delving more into depth on this topic, read our post here. Here’s what Emma, founder of True Skincare has to say about Waterless Beauty and why she’s chosen to go Waterless with her brand:
“A typical moisturiser can contain up to 80% water in its formulations as it is often used as a bulking agent. With the absence of water in our formulations, not only are we trying to preserve one of the world’s vital resources, but by not using artificial preservatives which are essential in water-based formulations, we’ve also avoided using harmful chemicals which can end up spiralling down our drains and into the very element which makes up your typical moisturiser. It’s no secret that we are a growing population, but with only so much water in the world, demand is outgrowing supply. Furthermore, by not using water, it allows us to fill our products to the brim with carefully selected, sustainable ingredients to benefit the skin.” -Emma Thornton – founder of TRUE Skincare
Giving Back
What’s also really great about this brand is they work hard to give back and work with charity Fauna and Flora. Here’s what they’ve got to say:
“Nature has given us the opportunity to create TRUE Skincare, so we want to give back. This is one of the many reasons why we’ve chosen to pledge a minimum of £5,000 every year to Fauna & Flora International, to help protect our environment and raise awareness as to how much our planet needs us. Keep an eye out on activities and campaigns which you can get involved with to support this worthy cause.”
Have you tried anything from this brand?
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